Good Florist Guide 2023-24

Blairgowrie florist shop Something Special Flowers named one of UK’s best florists!


Being an independent retailer is tough but Perthshire florist Something Special Flowers is bucking the trend and delighted to announce that they have had their membership of the exclusive Good Florist Guide renewed.  Which means they can now proudly display the 2023/2024 roundel to show they their membership is completely up to date and makes them very, very special.

Because Good Florist Guide is unique.  It’s the only Kitemark of quality in the world that not only checks and accredits all their members before they are allowed to display the coveted logo but re-checks the members each and every year to make sure they are maintaining standards.

Which could be why this truly merit-based guide to the finest florists in the world is considered the gold standard of floristry, acknowledged as the ‘little black book’ of the very best British and Irish florists and likened to receiving a Michelin star award. 

Commenting on their re-accreditation and receiving the prestigious accolade consistently since its creation, owners Stephen and Jillian described themselves as delighted to be recognised once again.

Because unlike any other directory of florists, no-one can just buy their way in to the Guide, and it certainly isn’t about how many likes or votes you can get!  Being a Good Florist Guide member meant [insert name of shop] had to undergo a rigorous evaluation process before being approved in the first place but were reassessed again before being invited to re-join; a bit like a MOT to ensure standards are being maintained.

And it isn’t just the flowers that get checked.  Something Special Flowers had to show that every part of their business is as gorgeous as the flowers … right down to the delivery vehicle … to make sure they meet the strict criteria of not just offering gorgeous designs, but also the best service and value for bespoke floristry and flowers.

Commenting on their success, Jillian Page of Something Special Flowers said; ‘We are delighted to be accepted into the Good Florist Guide.  We are passionate about flowers, design, quality, and the service we give to each of our customers, so it is wonderful to have this recognised. 

Jillian continued; ‘What’s special about our business is that we provide/focus on/specialise in our customers requirements and exceeding their expectations.

Caroline Marshall-Foster, Editor of the florist industry bible The Florist Magazine, and Chief Executive of Good Florist Guide set it up as a way of ensuring customers always receive top quality floristry from businesses that value excellent customer service.


Caroline said, “You can buy flowers virtually anywhere these days. But nothing really beats the experience of receiving fabulous flowers from a truly bespoke florist and without it costing an arm or a leg. The Good Florist Guide is my way of sharing all that is good about floristry. It allows consumers to know that the florist they choose is able and willing to go the extra mile and make all their purchases, big or small, truly special.”


Watch this space for more news from Something Special Flowers in the coming months as we have more exciting news to share.

For more information contact.

  • Shop details Something Special Flowers
  • Tel: 01250 873237
  • Contact: Jillian Page
  • Email:
  • Web: